{"id":14853,"date":"2018-04-04T10:25:08","date_gmt":"2018-04-04T08:25:08","guid":{"rendered":"https:\/\/www.fmmattssongroup.com\/press-release\/fm-mattsson-mora-group-in-new-partnership-with-innovation-company-watersprint-to-promote-cleaner-water\/"},"modified":"2018-04-04T10:25:08","modified_gmt":"2018-04-04T08:25:08","slug":"fm-mattsson-mora-group-in-new-partnership-with-innovation-company-watersprint-to-promote-cleaner-water","status":"publish","type":"mfn_news","link":"https:\/\/www.fmmattssongroup.com\/en\/press-release\/fm-mattsson-mora-group-in-new-partnership-with-innovation-company-watersprint-to-promote-cleaner-water\/","title":{"rendered":"FM Mattsson Mora Group in new partnership with innovation company Watersprint to promote cleaner water"},"content":{"rendered":"<div class=\"mfn-preamble\"><strong>FMM Group has entered into an exclusive partnership with the Lund-based technology and innovation company Watersprint, which manufactures products for water purification. The partnership, which will focus on products in the heating, plumbing and sanitation segment, is part of FM Mattsson Mora Group\u2019s sustainability agenda related to the environment, clean water and reduced water consumption.<\/strong><\/div>\n<p>Watersprint is one of the most interesting companies in Europe when it comes\u00a0to water purification, with cutting-edge expertise in water, health, nanotechnology\u00a0and IT\/telecom. The company\u2019s technology, which forms the foundation for\u00a0Watersprint\u2019s products, removes bacteria, viruses and protozoa from water and is\u00a0based on the blue LED technology that won the Nobel Prize in Physics in 2014.\u00a0This innovation has enabled the development of new, revolutionary products for\u00a0water purification that are at the forefront in terms of both technology and the\u00a0environment.<\/p>\n<p>While there is an enormous need for clean drinking water at the global level, the\u00a0issue is also relevant and important in the Nordic region in terms of municipal\u00a0water and private wells.<\/p>\n<p>\u201c<em>At Watersprint, we develop and create products for a sustainable society. Like\u00a0FM Mattsson Mora Group, we do this in an environmentally friendly and energyefficient\u00a0way. The nano UV-LEDs used in our products are custom-made by us\u00a0in order to kill bacteria, viruses and protozoa in drinking and shower water.\u00a0Working together with FM Mattsson Mora Group will allow us to reach more\u00a0people and to truly make a difference in the lives of millions, both in Sweden and\u00a0<\/em><em>abroad,<\/em>\u201d explains Pete Andersen, CEO of Watersprint<\/p>\n<p>The partnership agreement between Watersprint and FM Mattsson Mora Group\u00a0will enable the companies to jointly pursue development activities related to clean\u00a0and sustainable drinking water in the heating, plumbing and sanitation segment.\u00a0Watersprint will develop and verify existing and future products, while FM Mattsson\u00a0Mora Group will be responsible for sales and marketing through its existing sales\u00a0channels and supply the technical expertise for future mixer taps.<\/p>\n<p>\u201cAs the Nordic market leader in water taps and thermostatic mixers, our\u00a0ambition is for our new, innovative partnership with Watersprint to contribute\u00a0to a noticeable, sustainable change in water quality. It\u2019s not every day you get\u00a0to work with technology that has won the Nobel Prize in Physics!\u201d says Frank\u00a0R\u00e4lg, Business Development Manager at FM Mattsson Mora Group.<\/p>\n<p><strong>For more information, please contact:<\/strong><\/p>\n<p>Frank R\u00e4lg, Business Development Manager, FM Mattsson Mora Group,\u00a0+46 (0)70 612 64 21,\u00a0<a href=\"mailto:frank.ralg@fmm-mora.com\" rel=\"nofollow\">frank.ralg@fmm-mora.com<\/a><\/p>\n<div class=\"mfn-footer\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>FMM Group has entered into an exclusive partnership with the Lund-based technology and innovation company Watersprint, which manufactures products for water purification. The partnership, which will focus on products in the heating, plumbing and sanitation segment, is part of FM Mattsson Mora Group&#8217;s sustainability agenda related to the environment, clean water and reduced water consumption.<\/p>\n","protected":false},"featured_media":14854,"template":"","class_list":["post-14853","mfn_news","type-mfn_news","status-publish","has-post-thumbnail","hentry","mfn-news-tag-mfn-lang-en","mfn-news-tag-mfn-cus-pr-fmm-mora","mfn-news-tag-mfn","mfn-news-tag-mfn-type-pr"],"_links":{"self":[{"href":"https:\/\/www.fmmattssongroup.com\/en\/wp-json\/wp\/v2\/mfn_news\/14853","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.fmmattssongroup.com\/en\/wp-json\/wp\/v2\/mfn_news"}],"about":[{"href":"https:\/\/www.fmmattssongroup.com\/en\/wp-json\/wp\/v2\/types\/mfn_news"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.fmmattssongroup.com\/en\/wp-json\/wp\/v2\/media\/14854"}],"wp:attachment":[{"href":"https:\/\/www.fmmattssongroup.com\/en\/wp-json\/wp\/v2\/media?parent=14853"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}